Recently I decided to do something a little unique for a mentor of mine. His name is Jay Abraham, and I have learned alot about marketing from him. He is the one that I credit for teaching me how to think differently and think so outside the box.

On his birthday I put up a special website that had audios from his friends, family members, clients,and business partners. You can view a partial screen shot of what I created for him below. I set up a simple voice mail box that his friends could call into and wish him a Happy Birthday and tell him how much of a difference he has made in their life.

I set this up by leveraging Audio Acrobat, which you can receive a free trial of by visiting, http://larybenet.audioacrobat.com.

He was very touched, and surprised. It took a little creativity and some elbow grease to make this happen.

I was very surprised when Jay said he would spend some time helping me strategize on my business plan and my upcoming book. He gets over $5000 dollar an hour for his time. During our first session he gave me a strategy that will turn out to be worth millions to me. As you can imagine I was very appreciative.

Jay has created over 7 billion dollars in extra revenues for his clients, helped launch Tony Robbins and Chicken Soup for the Soul, as well as Icy Hot and many other names you would recognize.

What can you do to make your friends, family, clients, and partners feel special and create very special magic moments like this in their lives?

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